How Henkaa saved 240 hours and  achieved a 20x+ ROI with Because


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Get ready to fall in love with Henkaa, the Canadian wedding dress shop that's taking the industry by storm! This female-founded team is all about empowering women to look and feel amazing on their big day, without breaking the bank or hurting the planet. They create convertible dresses that can be worn in multiple styles, so you can wear them again and again, reducing waste and cost.

Henkaa's wedding dresses had an incredible opportunity to be a disrupter in the $52 billion dollar wedding industry, but they needed a way to reach their target audience with the right information across their 142 unique products. Henkaa's founder, Sonia wanted an innovative way to feature the right information on each page without bringing in a developer and wasting hours and hours each month.

Thanks to Because being a no-code solution, Henkaa can display different messages across their different products, giving customers just the right information at the right time. From their founding story to sustainability info, women's empowerment mission, product sizing, customer reviews, pre-order info, bundle opportunities, special deals, and promotions, stock and inventory info, and more, Henkaa is able to guide their customers through the buying journey and increase their conversion rates.

Plus, Because is optimized for mobile, so customers can easily navigate the site and make purchases from any device. And because it's no-code, the Henkaa team can customize every element of their Banners to match their brand image and site, without needing a developer.

With this innovative solution, Henkaa has saved hundreds of hours each year, increased their 'add-to-cart' rates up to 50%, and generated millions of dollars in revenue with a 20X ROI. So if you're looking for a way to supercharge your campaigns and reach your target audience, why not give Because a try?

Create. Test. Get Results.

Take the power back from your developer and make every piece of content on your site dynamic. Use the Because easy editor, playbooks, and rules to create messaging that increases revenue.