Turn every page of your site into a dynamic landing page

Gone are the days of creating custom landing pages. Introducing dynamic website content.

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The Because App
"Because has quickly become a key tool for our team. It gives us the flexibility to get the right message in front of the right customer at the right time with no dev work needed."
— Liz | TomboyX
“The platform has become so much more than conversion to me. It’s a no-developer needed way to add a lot of custom theme styling to any theme and have total control over how it looks."
— Chris | Duke Cannon
“It’s a dynamic messaging tool that you can put on collections, product, and cart pages with zero code. You can use filters and rules to basically showcase any message to any customer at any part of the customer journey”
— Brandon | IKONICK

Because gives you the power of custom-built landing pages—on every page.

1,200+ merchants and counting.

fancii case study logo

Saw 10% Add-to-cart Lift

bruce bolt case study logo

Using Klaviyo Data to Personalize Conversions

tomboyx case study logo

6.9% Conversion Lift On The PDP With A/B Testing

leading lady case study

Increased Conversion by 14%

club ride apparel logo

Increased Average Order Value By $50

fancii case study logo

Increased Conversion by 15% with PDP Geolocation Targeting

Because is the first Dynamic Messaging platform for Shopify.

1,200+ merchants and counting.

Because gives you the power of custom-built landing pages—on every page.

1,200+ merchants and counting.

Drove $5,927 in Revenue During Trial

tomboyx logo

6.9% Conversion Lift On The PDP With A/B Testing

fancii logo

Increased Conversion by 15% with PDP Geolocation Targeting

leading lady logo

Increased Conversion by 14%

Bruce Bolt

Drove A 11.8% Conversion Rate Lift

club ride apparel logo

Increased Average Order Value By $50

Drove $5,927 in Revenue During Trial

Bruce Bolt

Drove A 11.8% Conversion Rate Lift

tomboyx logo

6.9% Conversion Lift On The PDP With A/B Testing

fancii logo

Increased Conversion by 15% with PDP Geolocation Targeting

leading lady logo

Increased Conversion by 14%

club ride apparel logo

Increased Average Order Value By $50

Because gives you the power of custom-built landing pages—on every page.

1,200+ merchants and counting.

33%

Increased conversions on your PDP

26%

Decrease in Abandoned Carts

715K

Products with dynamic messaging

Convert the site visitors you already have

With constant changes in privacy, 3rd party cookies, and iOS updates, it’s getting harder to find more of the right traffic. We help you concentrate on educating and converting the site visitors you already have by giving them the messaging they need to make a purchase decision on each product buying journey. From the collection page, product page, cart, and checkout.

Built for All Pages
No code, seriously
Testing at our core

Built for All Pages

The modern-day Ecommerce website is broken. You’ve got landing pages for this. Landing pages for that. Brands use landing pages to better control the experience from campaigns and ads. 87% of buyers don’t convert off the first ad. But they remember a name. Then they go to your site. Then all that carefully crafted messaging and conversion tactics you’ve worked so hard to build aren’t there. Because it’s all on your landing pages. That's why we started Because.

No code, seriously

If you're like us, you're skeptical at yet another solution telling you they're no code. With Because, you can add new content to your site in a matter of minutes without having to inject any code, without having to wait on your team, and definitely without having to wait on our team. All styles matched to your exact styling - regardless of Shopify theme or custom code.

Testing at our core

With Because, you can go live with new content on your site in a matter of minutes and turn absolutely everything into an AB test to understand your real-time impact on key metrics like conversion rate, add-to-cart rate, and AOV.

Easy Editor & Style Matching

Add dynamic text and image-based content to communicate promotions, low stock, close to free shipping, reviews, up-sells, and more. Easily move content around by going above or below what's already on the page. Whether you’re using a Shopify theme or custom code, Because will match the styling of the section. Hack to avoid code? Yup.

Henkaa

Save 240 Hours & Achieved 20x ROI

Playbooks & Rules

Your messaging can be as simple or complex as you need. Using our pre-written playbooks, or crafting your own “if this, then that” rules, you can do practically anything. Target new site visitors, geolocations, product tags, collections, cart value, Klaviyo segments, or inventory—just to name a few.

Henkaa

Increased Conversion by 15% with PDP Geolocation Targeting

Measure The Impact

Turn every campaign into an AB test to see lift in real-time on all of your key metrics across add to cart rate, conversion rate, and AOV. Educate buyers, drive urgency, reduce returns, and enjoy your new super power. We'll support you when you lie to your boss and say you learned how to code.

Henkaa

6.9% Conversion Lift On The PDP With A/B Testing

The proof is in the press

Create. Test. Get Results.

Take the power back from your developer and make every piece of content on your site dynamic. Use the Because easy editor, playbooks, and rules to create messaging that increases revenue.

Automate your website and increase conversions — all without code.

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