High-SKU stores are defined as businesses with a large number of products. Think grocery stores, large retailers like Best Buy and Target, or brands with multiple units of items like a furniture store. As your ecommerce business grows and your SKU count increases, managing your products can become a daunting task. That's where Shopify apps come in.
It’s estimated by Shopify that 80% of shopping carts are abandoned. The more High-SKU stores, the more time and organization are needed to fulfill orders, and ship and pack products. This means if you don’t have the necessary organization to manage your high-SKU count on the front and back end of your ecommerce store, you can be susceptible to issues in getting your products into the hands of your customers.
You should have a product page app that enables you to track your inventory, by allowing tagging and organization. Your product page app should also allow you to easily edit content based on your high SKU count.
What does High SKU stand for?
First and foremost, let's define what we mean by a high SKU store. SKU stands for Stock Keeping Unit, which refers to the unique identifier assigned to a product to track its inventory. A high-SKU store is one that has a large number of unique products, which can be difficult to manage without the right tools.
Since updating high-SKU content is what we do, we put together this guide on the best product page apps for high-SKU stores.
- Because
- Klayvio
- Okendo
- Shopify Search and Discover
Because:
Because is the perfect app for high SKU stores because it automates the process of product management, and allows ecommerce managers to automate content for the PDP page. With Because, you can create rules to automatically tag and categorize your products based on their attributes, such as size, color, and price. This makes it easy to organize your products and keep your store up-to-date.
Because has been part of the ecommerce stacks of some of the biggest brands including Duke Cannon and Leading Lady. Automating and putting their product detail page content on auto-pilot. Because helps high-SKU stores update their content in one place and helps proactively guide customers to purchase.
Klayvio:
Klayvio is a powerful email marketing and automation platform that offers a range of features to help you grow your business. One of the standout features of Klayvio is its product page personalization capabilities. By integrating Klayvio with your Shopify store, you can use data such as browsing and purchase history to personalize your product pages for each individual customer.
This means that when a customer visits your store, they will see product recommendations and messaging that are tailored to their interests and behaviors. This can help increase engagement and conversions, as customers are more likely to purchase products that they feel are relevant to their needs and preferences.
Okendo:
Okendo is a customer review and ratings platform that allows you to collect and display customer feedback on your product pages. This can help increase customer trust and confidence in your brand, as well as provide valuable insights into customer preferences and needs.
One of the key benefits of Okendo is its ability to integrate with Shopify seamlessly. This means that you can easily import product information and customer data into Okendo, and display reviews and ratings on your product pages without any coding required. Perfect for ecommerce brands with high-SKU counts.
Shopify Search and Discover
The Shopify Search and Discover app is a powerful tool for optimizing your online store's search functionality. With this app, you can create custom search filters, search redirects, and custom search pages to help customers find the products they are looking for quickly and easily.
One of the key benefits of the Shopify Search and Discover app is its ability to handle large product catalogs. This is especially important for high-SKU stores, where customers may be overwhelmed by the number of options available.
The app also offers features such as search analytics, which can provide valuable insights into how customers are searching for products on your store. This information can help you optimize your product listings and improve your overall customer experience.
Managing product pages for high SKU stores can be a complex and time-consuming task. However, with the right tools and apps, you can simplify the process and improve your online store's performance.